HOW TO ADD GOOGLE ANALYTICS TO YOUR BLOGGER ACCOUNT

As I mentioned on my last post, I am going to help you out to start tracking visitors to your blog using the Google Analytics tool. So here are the steps:

1)      First of all, you need to sign up for a google analytics account (google.com/analytics)

2)      Once you get your account, a google analytics tracking code will be provided for your to paste it on the template of your blog.

·         How to find your access code?

Go to Admin on your google analytics account, select the tab “Tracking Code” , scroll down and you will see a box with the code provided

3)      Select the tracking code and copy it

4)      Go to your blog and click Setting on the Manage Options

5)      Edit your template: Click Template tab – Edit HTML (Obs. In case an alert message pop up just click proceed)

6)      A window will be opened with a huge HTML code – Don’t panic! Scroll to the bottom of the code until you see the tag </body>  

7)      Paste your Google Analytics Tracking Code above the tag </body>

8)      Save the template

TIP: If you use adwords, link to your analytics account (It can help you to see how well your paid keywords perform in terms of conversion rates, revenue and ROI)

• How do I know if it’s working?

After pasting our tracking code, usually takes 24h for data to appear in your report.  To check if  you were able to link your blog to your google analytics account,  you can go to access your google analytics account, click on tracking code, and check your website tracking status. If it’s working, you will see “receiving data” as your tracking status.

• Explore your reports!

  Once we get the reports of our blog visitors, we can visualize the information in many different ways depending on our analysis.  For example, we can use the calendar to set a period of time, if we want to compare our site performance by week/month/year.

QUESTIONS? If you have any questions or want to learn more about GA, I recommend you to watch the “first steps” videos on the google analytics page: http://www.google.com/analytics/iq.html
and also visit the blog: http://analytics.blogspot.ca/

 

Thank you!! I hope you enjoy it!

Marianalyst Marketing